Scheduling Media Posts with Meta Business Suite: A Step-by-Step Guide

Created by Josh Sheffield, Modified on Mon, 25 Nov, 2024 at 12:12 PM by Josh Sheffield

Scheduling Media Posts with Meta Business Suite: A Step-by-Step Guide

Meta Business Suite is a powerful tool for managing your Facebook and Instagram presence. One of its handy features is the ability to schedule posts in advance, including those with images or videos. Here's a step-by-step guide:

1. Access Meta Business Suite:

2. Navigate to "Planner":

  • In the left-hand menu, click on "Planner." This will take you to the content calendar where you can see your scheduled and published posts.
  • Image of Meta Business Suite with Planner highlighted in the lefthand menu 
    Opens in a new window stewartgauld.com
    Meta Business Suite with Planner highlighted in the lefthand menu

3. Create a New Post:

4. Choose Your Platform(s):

5. Add Your Media:

  • Click "Add Media" to upload your image or video. You can choose files from your computer or select from previously uploaded content.
  • Image of Add Media button in Meta Business Suite post creation window Opens in a new window sproutsocial.comAdd Media button in Meta Business Suite post creation window

6. Craft Your Caption:

  • Write engaging text to accompany your media. Include relevant hashtags and links.

7. Schedule Your Post:

  • Instead of clicking "Publish," click the dropdown arrow next to it and select "Schedule."
  • Choose the date and time you want your post to go live.
  • Image of scheduling options in Meta Business Suite post creation window Opens in a new window www.socialpilot.coscheduling options in Meta Business Suite post creation window

8. Review and Confirm:

  • Preview your post to ensure everything looks correct.
  • Click "Schedule" to confirm.

Tips for Scheduling Media Posts:

  • Plan your content in advance:  Create a content calendar to organize your posts and ensure a consistent flow of content.
  • Optimize your media: Use high-quality images and videos that are appropriately sized for each platform.
  • Use relevant hashtags: Research popular and relevant hashtags to increase the visibility of your posts.
  • Engage with your audience: Respond to comments and messages promptly to build relationships with your followers.
  • Analyze your results: Track the performance of your scheduled posts to see what resonates with your audience and adjust your strategy accordingly.

By following these steps and utilizing the scheduling feature in Meta Business Suite, you can effectively manage your social media presence and save valuable time

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